Why it is important to Communicate Authentically?

You maximize your personal power when you exude an energy of authenticity. When
you not only speak from the heart but walk your talk, others get the real you. Living
authentically comes from closing the gap between who you are, what you do and
what you want others to get about you. Authenticity results when who you are being equals what
you are speaking. In contrast, when you project a facade that differs from what you think and
who you really are inside, others sense the disparity.